Marketing - Digital (Internet) Marketing Certificate (NEW)

This certificate introduces the learner to the foundation of marketing skills and expands the learner's knowledge to the emerging digital marketing world. A Marketing - Digital (Internet) Marketing Certificate is also available through NTC's Virtual College. See page 4 for more information.
  • Complete a Strategic Digital Marketing Plan
  • Complete a Strategic Marketing Plan for e-commerce and m-commerce
  • Write effective copy for multiple digital marketing platforms including social networking sites, text messaging and email campaigns
  • Develop and execute an email marketing campaign strategy
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  • Working knowledge of accessing the Internet and conducting Internet searches
  • Ability to access the Internet and participate in social networking sites
  • Ability to be creative and try new technologies
  • Working knowledge of MS Word
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