Marketing - Graphics Technical Diploma (NEW)

Description

This technical diploma provides an opportunity for the learner to develop both marketing and promotional skills with the application of computerized digital graphic design software. The learner explores the traditional marketing fundamentals of product, pricing, promotion and placement. The learner will create and implement a marketing promotional plan for a business, product or service. As an Embedded Technical Diploma, this program ladders fully into the Marketing and Promotional Graphics Associate Degree.
Graduates will be able to

  • Develop strategies to anticipate and satisfy market needs
  • Promote products, services, images and/or ideas to achieve a desired outcome
  • Evaluate information through the market research process to make business decisions
  • Prepare selling strategies