MARKETING PRINCIPLES Class #62657
Introduces an understanding of basic marketing fundamentals. The learner will explore consumer demographics, lifestyles and decision making; evaluate product distribution; promotions and price planning. The learner will create a Strategic Marketing Plan combining the components listed and develop a presentation.
|Days & Times||Room||Instructor||Meeting Dates|
|-||ONLINE INSTRUCTION||Amy Gajewski||Jan 23 - May 17|
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