Examines the design and management of service experiences and systems to manage employees and customers to consistently deliver outstanding quality and profitable services. Learners examine topics including: service facility design, layout, and location. Service quality, managing queues, managing capacity and demand, managing the service experience, designing the servicescape, and managing the service supply chain, , through information technology. Service system delivery through the service design toolset, including human-centered approaches such as blueprinting, customer journeys, process improvement and the hear-create-deliver methodology are emphasized.
We offer the following class sections for this course (10-182-131). View more class specific details and registration information by selecting a class number.
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