10-key By Touch 10106144

Introduces proper techniques (proper finger usage and body position) and touch method using a numeric keypad. Learners will develop speed and accuracy to meet industry standards for data entry of 8,000+ ksph. Challenge test available.

Meeting, Travel & Event Planning 10106107

Introduces skills to effectively plan and manage meetings, event pre-planning activities, facilitate meetings and events, produce minutes of meetings, coordinate equipment and facility setup, complete travel arrangements and conduct follow-up activities.

Introduction To Business Technology Programs 10106189

Introduces the learner to techniques for success in the Business Technology Programs. Learners will examine proper communication etiquette, set and achieve SMART goals, learn engagement opportunities, and establish a program schedule. The course will also address program outcomes, professional development opportunities, and the creation of a portfolio to be developed throughout their program. Through focused activities and assessments, students will be equipped for both academic and career success.

Office Internship 10106202

Applies skills developed through business technology program courses and updates career documentation and completes a 45-hour supervised work experience in an office setting applying previously learned skills (business writing; customer service; office software; problem-solving; work organization; team work, and soft skills) related to an office environment.

Computer Keyboarding 10106178

Introduces keyboarding techniques (proper finger usage and body position) through hands-on touch typing. Learners are introduced to the QWERTY keyboard (alphabet, number and symbol keys).

Integrated Microsoft Applications 10106186

Prepare documents, worksheets, presentations, databases and publications that incorporate a variety of software applications encouraging creative, problem solving, composition and critical thinking.

Microsoft Word Applications 10106142

Develop intermediate and advanced Microsoft Word features with an emphasis in business writing and formatting techniques based on a business standard style guide. Design, create and modify a variety of business documents.

Integrated Medical Office 10106112

Provides experience working with integrated medical office software that covers practice management and Electronic Health Records (EHR). Learners will utilize a web-based system to practice common daily medical office tasks such as scheduling, insurance billing and setting up patient records.

Modern Office Technologies 10106100

Introduces the learner to modern office technology with hands-on experience using a variety of existing and emerging technologies. Learners troubleshoot minor problems and conduct preventive maintenance common to office equipment and research new office technology. Prerequisites include a working knowledge of computers and the current Windows operating system.

Office Portfolio 10106201

Evaluate career opportunities and compare to relative skills to prepare appropriate career documentation and a mock interview. Develop a career portfolio and recognize the process of the job search as well as accepting and leaving a position.

Records Management 1 10106200

Explores the comprehensive field of records and information management (RIM). Learners develop ARMA principles and practices incorporating the knowledge by applying these skills to a simulated record systems environment.

Desktop Publishing 10106188

Explore foundational concepts of desktop publishing, analyze components of planning a document, apply design techniques, and explore safety, ethical and legal concepts of desktop publishing. Design and create professional-quality documents for personal and business use including flyers, newsletters, brochures, logos, calendars and other media.

Document Management 10106157

Improve proper use of punctuation, number usage, capitalization, grammar, word choice and spelling to communicate effective writing and proofreading in a business environment. Refine proofreading, business writing and formatting skills (both print and electronic mediums) in industry-specific business documents.

Principles Of Sales 10104154

Examines a blend of fundamentals and new practices to prepare the salesperson to build quality partnerships by creating customer value. The learner explores how todays salespeople need to live by a new set of selling principles and how they can incorporate relationship selling strategies into their sales presentations. The learner examines how to build partnerships with customers and add value to their businesses.

Personal Branding & Portfolio 10104151

Explores career opportunities through research and job shadowing in a marketing related job.  The learner develops answers to interview questions, a resume and cover letter, and a mock interview experience. The learner completes their marketing portfolio.

Market Research 10104175

Examines the strategic market research process and the steps necessary to complete a research plan.  The learner creates a complete marketing research project from start to finish, along with reporting the final results.  The learner will explore: market needs, researching secondary data, primary data collection and data analysis.

Marketing Services And Customer Experience 10104129

Explores best practices to strengthen relationships with customers, understand the importance of managing customer expectations, the financial impact of customer service on corporate performance, and how to satisfy the customer's needs and wants through interaction with the customer. The learner maps the customer journey and builds a customer service strategic plan for a business.

Integrated Marketing Communications 10104128

Explores the latest marketing communication practices, known as integrated marketing communications(IMC), including an overview of major media such as broadcast, print, direct, digital, public relations, and promotions. The learner will create an IMC project using the latest IMC concepts.

Introduction To Marketing Program 10104150

Explores the basic foundations of marketing, including the 4Ps of marketing, along with traditional and digital marketing tactics. The learner is introduced to and creates the marketing or digital marketing program exit assessment portfolio. The learner explores a historical timeline of marketing, is introduced to global marketing ethics, and examines contemporary marketing and digital marketing careers.

Keyboarding 2 10106129

Applies keyboarding techniques (proper finger usage and body position) through hands-on touch typing on a QWERTY keyboard (alphabet, number and symbol keys). Learners are expected to enter this course with a minimum of 27 wpm. Learners will develop an increased rate of touch-typing at a minimum of 40 words per minute (wpm) and 26 npm (numbers) by the end of the course.

Principles of Customer Service 10106171

Microsoft Outlook 10106118

Introduces the learner to managing and creating professional business email communication, contacts/groups, appointments, and meeting scheduling within Microsoft Outlook. Learners will further examine and manage the Microsoft Outlook environment for productivity.

Social Media Analytics And Seo 10104204

Explores the financial impacts, consumer behaviors and trends as a result of digital marketing efforts in order to increase profits and make informed, strategic business decisions. The learner will explore the most effective strategies for evaluating captured data that determines consumer insights. The learner defines and answer the key questions that influence online corporate campaigns, their impact on return on investment and other business decisions. The learner examines social media and digital marketing analytics tools and discovers how to monitor feeds to find out what consumers or influencers are saying about your brand. The course analyzes todays most popular and industry used technologies. 

Social Media Campaigns 1 10104125

Explores the history and development of social media sites, along with emerging social media trends.  The learner sets up and measures the elements of a social media campaign.  The learner explores best practices for content creation, building a shoppable site, advertising, consumer engagement, and increased follower trust throughout a variety of relevant social media sites for business.

Social Media Campaigns 2 10104202

Develops content to maximize the social media impact by learning how to consistently post content that attracts a growing following of consumers. The learner defines a targeted audience, incorporates tactics to engage an existing audience, develops a strategy to increase followers and creates a social media marketing plan.

Marketing Presentations 10104184

Explores listening and speaking skills to enhance and improve business communication.  Learners create and deliver a business meeting with complete agenda and meeting notes.  The learner prepares outlines to deliver short presentations about best speaking tips, a product demonstration, and a final marketing presentation that incorporates presentation aids and technologies.

Retailing And Merchandising Principles 10104208

Explores the retail environment and the increased demand for skills and education in employees. To succeed in retailing, current and future retailers must be able to adapt to a constantly changing environment. Consumers are expecting full service and the consumer "experience" -not mere product purchase transactions. In this course, we will explore the foundation and basic functions of retailing to assist you in becoming a more knowledgeable and effective member of a retail operation. This course provides the opportunity for you to develop the skills, processes and practical experiences to manage, plan, buy, price and merchandise products within a retail business.

Customer Relationship Management (CRM) 10104207

Explores Customer Relationship Management (CRM) as a strategic business practice that recognizes customers as the core of the business.  The learner examines the benefits of a CRM strategy in B2B and B2C settings and develops a strategic CRM business plan.

Mobile Marketing 10104203

Explore the pros and cons of the iPhone, Android, iPad, Kindle, Nook and other mobile devices, platforms and apps and learn the best practices for marketing each to consumers. The learner will review mobile analytics and market considerations for developing an app. The course presents strategies to effectively integrate mobile advertising, promotional strategies for driving traffic and sales based on business goals. The learner will understand how marketing an app and creating an ad fits into a mobile marketing campaign and ways to analyze results for optimal ROI.

Marketing Principles 10104172

Introduces an understanding of basic marketing fundamentals. The learner will explore consumer demographics, lifestyles and decision making; evaluate product distribution; promotions and price planning. The learner will create a Strategic Marketing Plan combining the components listed and develop a presentation.

Records Management 2 10106203

Explore records management with further examination into records and information management applying ARMA rules to numeric, subject, and geographic filing methods manually and digitally.