Course Details

Course Number

10152224

Credits

3.00

Description

Explores the tools and technologies to create an online brand and marketing presence. Learners will create a personal brand and market themselves through the use of various online technologies. Emphasis will be placed on designing a web presence that incorporates branding/marketing technologies for competitive advantage. Additional topics include: a review of the marketing aspects of search engine optimization (SEO), social media to drive web traffic, email marketing technologies and tracking of social media results.

Pre/Corequisites: 10-152-211 WEB DESIGN 1 and 10-152-232 VECTOR GRAPHICS AND ANIMATION FOR WEB AND MOBILE.

Availability

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