Course Details

Course Number

10104204

Credits

3.00

Subject

Marketing Business-to-Business

Description

Explores using social media as an effective business strategy. Examines the financial impacts and who customers are as a result of social media efforts. The learner explores the most effective strategies for evaluating captured data that determines consumer insights. The learner analyzes the key questions that influence online corporate campaigns, their impact on return on investment and other business decisions using contemporary analytics programs.

Prerequisite: 10-104-125 SOCIAL MEDIA CAMPAIGNS 1, or with instructor's consent.

Availability & Registration

We offer the following class sections for this course (10-104-204). View more class specific details and registration information by selecting a class number.

Class Number Status Start/End Date Last Date to Register Instruction Mode Campus Meeting Information Pricing
62707
Open
Jan 23 –
May 17
Apr 14 Online Virtual College
Jan 23 – May 17
ONLINE INSTRUCTION
Amy Gajewski
$472.80

Found in these programs: