Civil Litigation 1 10110102

Identifies the steps in the litigation process. Summarizes the basic documents required in litigation. Learners develop legal arguments and differentiate between legal remedies available to resolve disputes. Learners draft complaints, answers and related legal documents.

Office Level 3 10103245

Expands learner’s proficiency using advanced functions and features of Microsoft Word, Microsoft Excel and Microsoft PowerPoint. Basic Microsoft Outlook functions and features will also be introduced. Learners will further develop advanced skills with hands-on, project-based activities leading up to the Microsoft Office Specialist (MOS) Associate Certification exams as capstones in the course. This will provide learners not only with college course credit but also globally industry recognized credentials and digital badging for the Microsoft Office Specialist Associate Level Certifications.

Word Level 2 10103246

Examines the intermediate level Microsoft Word skills which build upon the basic Microsoft Word concepts. Learners will demonstrate their ability to perform a number of hands-on, project based Word intermediate level activities including but not limited to creating and managing multipage documents, formatting text, paragraphs and sections, creating tables and lists, mail merge, creating a newsletter, sharing documents, and inserting/formatting objects.

Powerpoint Level 2 10103248

Examines the intermediate level Microsoft PowerPoint skills which build upon the basic Microsoft PowerPoint concepts. Learners will demonstrate their ability to perform a number of hands-on, project based PowerPoint intermediate level activities including but not limited to customizing slide masters/presentations, project collaboration, adding animation, formatting tables/charts, adding media and enhancing SmartArt.

Excel Level 2 10103247

Examines the intermediate level Microsoft Excel skills which build upon the basic Microsoft Excel concepts. Learners will demonstrate their ability to perform a number of hands-on, project based Excel intermediate level activities including but not limited to working with multiple worksheets and workbooks, creating, sorting and querying a table, importing data, working with SmartArt, images and screenshots, and financial functions.

Global Supply Chain Management 10182147

Examines the factors that impact the design and management of global supply chains. Learners will examine financial, logistical, cultural, political, and supply risk factors impacting the efficient and effective flow of commerce between countries and regions of the world. Factors that firms take into account when considering whether to procure domestically or globally, including outsourcing and in-sourcing decisions, are analyzed. Strategic decisions involving which production facilities to own and where to locate the facilities are also discussed.

Logistics And Distribution Management 10182145

Examines the logistics, transportation and distribution functions of supply chain management. These functions plan, implement, and control the efficient, effective forward and reverse flow and storage of goods, services, and related information between the point of origin and the point of consumption in order to meet customers’ requirements. Learners will examine practical management perspective in the following areas: order management, distribution, transportation, international logistics, inventory control, warehousing facility location, sustainable logistics practices, key performance indicators and supply chain finance.

Demand And Inventory Management 10182144

Gain an operational knowledge of the principles of demand planning and inventory management. The planning side of operations is examined including master scheduling, requirements planning, capacity management, shop floor control and forecasting. Inventory management involves controlling the flow of materials and information to effectively manage an organization's material resources, minimize costs, and provide high levels of customer service. The course provides practical exercises in effective inventory techniques and concepts culminating in creating an inventory control plan for an organization.

Fundamentals Of Supply Chain Management 10182142

Introduces the key concepts of supply chain management. Effective Supply Chain Management has become an important component in an organizations ability to stay competitive. Learners examine planning and demand management, supplier management, operations management, customer relationship management, and logistics management. Learners explore the integration and best practices that occur in these supply chain operational areas to deliver a product or service to the customer.

Quality & Performance Excellence 10196192

Learners will apply the skills and tools necessary to implement performance excellence and maintain a continuous improvement environment. Each learner will: demonstrate the application of a quality philosophy, identify all stakeholder relationships, meet or exceed customer expectations, develop a systems-focused approach, use appropriate models and quality tools, manage a quality improvement project and measure effectiveness of continuous improvement activities.

Introduction To IT Technical Support 10154207

Introduces learners to the field of IT technical support. Learners will further explore degree and career paths and assess their preparedness for success in the highly technical field of IT Technical Support.

Supporting Emerging Technologies 10154165

Investigates new and future hardware and software advancements and trends. Learners research, explore and evaluate new and emerging technologies for implementation and support. Topics may include new releases of operating systems, updated and new computer hardware and technology devices

Talent Development 10196199

Apply the tools and skills necessary to implement the training cycle of assessment needed to develop human resources in organizations. In Training and Talent Development, learners will analyze organizational training needs, examine training task, develop training objectives, organize training content, determine appropriate training methods, select training recourses, complete a training plan, deliver training and assess the training process

Security Policy 10151112

Examine a thorough grounding in information security policies used to design structure in the workplace. Develop policy that explains the will of the organization’s management in controlling the behavior of its employees with regard to the appropriate and secure use of its information and information resources. Policy is designed to create a productive and effective work environment, free from unnecessary distractions and inappropriate actions.

Leading Strategically 10196190

Learners apply the skills and tools necessary to fulfill a leadership role in the workplace. Each learner will: evaluate leadership skills, demonstrate leadership effectiveness, meet organizational requirements, carry out individual and group motivation strategies, implement mission, vision and goal setting, display ethical behavior, establish a personal leadership style, practice situational leadership, understand the impacts of power, facilitating employee development, coaching, managing change and effective conflict resolution.

Team Building And Problem Solving 10196189

Apply the skills and tools necessary to facilitate team development and effectiveness, solve complex problems, pinpoint the root cause of conflict, and resolve issues between team members. Each learner will demonstrate the application of the benefits and challenges of teamwork, perform the necessary roles in a team, facilitate the stages of team development, conduct conflict resolution, evaluate potential causes of a problem, develop multiple approaches to problem solving and decision making, exhibit the ability to build consensus and commitment, utilize a systematic approach to defining and solving problems and implement various methods for evaluating results based on established criteria and metrics.

Security Capstone 10151115

Examines both the practical and conceptual skills that build the foundation for understanding cyber security investigation and analysis including; vulnerability exploits, malware analysis; and hardening of systems to protect against exploitation. Learners will investigate a compromised system and learn to analysis systems to find malicious indicators. By the end of this course, the learner will be able to detect the key areas where an exploitation may reside and use various Windows built-in tools as well as 3rd party tools to detect malicious activity.

Project Management 10196188

In Project Management, learners apply the skills and tools necessary to design, implement and evaluate formal projects. Each learner will: understand the importance and value of managing projects, assume the role of a project manager, develop a project proposal, use relevant project management software, work with project teams, establish the proper sequence of tasks, chart progress, respond to variation and changes, develop a budget, direct resources and manage a project through its life cycle.

Business Continuity 10151110

Introduces learners to the proper execution of Business Continuity Planning and Disaster Recovery. It is the payoff for cost-effective buying of spare machines and servers, performing backups and bringing them off-site, assigning responsibility, performing drills, educating employees and being vigilant. Upon completion of this material, the learner will be able to: list the elements of Business Continuity (BC), identify who should be included in the BC team, describe the methodology used to construct the Business Continuity Policy and Plan.

Leading Change And Diversity 10196169

In Leading Change and Diversity, learners apply the skills and tools necessary to implement and maintain a diverse work environment which understands and values the change process. Each learner will: demonstrate change management strategies, assess the current extent of diversity in the workplace, evaluate the effect of perceptions, attitudes, biases, prejudice, stereotypes and organizational culture on diversity, recognize barriers and take corrective measures, implement diversity management strategies and measure and celebrate success.

Cryptography 10151107

Examines both the practical and conceptual skills that build the foundation for understanding Cryptography technologies including: use of Cryptography technology, symmetric and asymmetric cryptography, hashing, and digital signatures. Learner will gain familiarity with the Cryptography technologies as related to Authentication, Integrity, Confidentiality and Non-Repudiation.

Organizational Behavior And Development 10196168

Apply the skills and tools necessary to effectively deal with organizational behavior and change. Each learner will: demonstrate the application of the impacts of globalization on an organization, deal with organizational culture, prepare for change and future challenges affecting organizations, assist in organizational decision making, planning, mission, vision and goal development, conduct performance management and understand the role of organizational structure.

Firewall 10151106

Examines both the practical and conceptual skills that build the foundation for understanding Firewall technologies including: most common firewall types, use of host-based software firewall technology and network hardware firewall technology. Learner will gain familiarity with firewall technologies as related to software and hardware layered approach as well as firewall rules, understanding network protocols related to firewall technology, and vendor/firewall selection.

Managing Safety & Risk In Business 10196136

In Managing Safety & Risk in Business, learners apply the skills and tools necessary to provide a safe and secure work environment. Each learner will: demonstrate the application of safety awareness, understand federal, state and local compliance, conduct incident investigation and documentation, practice effective human relations techniques, conduct safety orientations, inspections and risk analysis, guard against issues of workplace violence, identify and assist employees with substance abuse issues, identify and correct workplace health hazards, practice first aid, CPR, fire and electrical safety, practice emergency preparedness procedures, act as a liaison with external agencies and design safe facilities.

Lean Organizations 10196114

In Lean Organizations, learners apply the skills and tools necessary to enhance company performance and profitability by identifying and eliminating waste throughout all business processes. Lean is a work smarter, not harder, approach that allows an organization to produce more while utilizing fewer resources. Many traditional approaches to business processes require excessive inventory, repetitive tasks, wasted materials, scrap and rework and misappropriated human and other resources. Each learner will: identify and practice Lean Solutions by completing learning plans that cover Lean Operations, Value-stream Mapping, 8 Wastes, 5S Workplace Organization, Set-up Reduction, Cellular Flow Design, Lean Culture Development, Value Chain Management, Kanban Systems and Total Productive Maintenance.

Meeting Facilitation 10116100

Examines characteristics of effective meetings and meeting preparation management by exploring planning fundamentals, comparing technology and distance meeting considerations, and evaluating best practices. In addition to designing a mock meeting and modeling appropriate meeting facilitation strategies, learners will have the opportunity to add LinkedIn Learning certificates to their portfolio.

Paralegal Internship 10110142

Experiential learning in the context of a law firm, corporation, non-profit or governmental agency. Learners develop skills and abilities to work in the industry, apply the law and legal procedures, conduct legal research, write letters and memorandums, draft documents, contact clients or individuals, and maintain confidentiality and professional ethics.

Paralegal Intro/Legal Ethics 10110101

Explains the basics of the law, the paralegal profession, career opportunities, and ethical concerns as they relate to paralegals. Learners examine the individual legal topics and practice areas they will study throughout the program, preparing them for success in the Paralegal Program.

Linux Server 1 10150122

Examines important concepts of network and systems administration using the Linux operating system. Coverage will include the use of command-line and graphical interfaces, user administration, file systems, file sharing, printing, security, web services and networking.

Troubleshooting 10154151

Develop hardware and software troubleshooting skills by solving computer-related problems. Learner will use textual and online resources, document successful solutions and add them to a personal knowledge base.

Windows Server 1 10150121

Provides the student with a thorough grounding in Windows® Server®. Once the student completes the competencies for this class, they will be able to install, configure and administer a Microsoft® Windows® Server operating system. This course will place the student on the correct track in becoming a Microsoft Certified Solutions Associate (MCSA).

Service Skills 10154111

Applies the elements of high customer satisfaction in a real life setting. Learners analyze the "soft skills" and self-management skills needed in a computer support setting. Learners will learn to provide effective customer service and support in a technical environment.

Total Rewards 10116101

Examines what Total Rewards means to an organization and to its employees. Compare tangible and intangible benefits – which includes compensation, benefits, work-life balance practices, and performance and talent management. Learners will explore balancing offering an attractive total rewards package for employees, while being strategic for the organization.

Introduction To Six Sigma 10623173

Analyzes each step in the DMAIC process (Define, Measure, Analyze, Improve, and Control). Learners completing this course will gain a fundamental understanding of the principles of six sigma and will be able to apply them in a work setting.

Workers Compensation 10449101

Examines workers' compensation laws along with the resolving of disputes. The learner will also explore the monetary costs of the program and distinguish fraud in the system.

Lean Manufacturing Fundamentals 10623147

Analyzes the eight wastes of manufacturing. The learner will then explore concepts such as 5S, Total Productive Maintenance, Kanban, Value Stream Mapping. The learner will be given activities to implement concepts in their work setting.

OSHA Workplace Safety Training Strategies 10449121

Develops the skills necessary to deliver effective training to your employees. This course will explore the importance of proper training and the ethical considerations for the trainer. Included in the curriculum is a focus on OSHA general industry standards and development of a training program for the different topics. The learner will get the opportunity to design and prepare a training session, and also get the opportunity to practice a live training presentation. Learners in this course will also receive an OSHA 10 Hour General Industry Certification card.

Statistical Process Control 10623112

Explores elements of statistical process control with methods of securing and maintaining desired quality levels. Application of basic principles of statistics is presented as well as sampling techniques and variance analysis. The learner will also explore software that is used in manufacturing operations to provide a more efficient process in analyzing results.

Workplace Ergonomics 10623125

Examines the history of ergonomics along with the human factor when developing processes in the workplace. The learner will analyze lifting operations and office ergonomics.

Operations Management In Manufacturing 10623205

Examines the practices and procedures that businesses utilize to manage their systems to ensure the highest level value to their customers.  Operations management focuses on the managing of materials, processes, and labor to ensure efficiency and productivity in adding value and creating profit.  This course will explore the concepts of value, performance metrics, competitive advantage, benefits of technology, forecasting, capacity, utilization of resources, and logistics.

Quality Systems 10623118

Analyzes the concepts of quality systems, studies the requirements of the ISO 9000 standard, prepares quality procedures, and develops skills on how to apply to actual organizations. To achieve a level of product quality that satisfies the customer, each organization must develop a management system to assure that quality. Driven by customer demands for better quality, these systems have evolved into general management systems that involve all members of an organization in achieving customer satisfaction.

Quality Assurance 10623119

Analyzes the philosophies and strategies the American industry has been focusing on to improve the quality of their products and services. In this learning plan, the learner will explore their personal philosophy on Quality, the cost of quality, total quality management, and nonconforming products and materials.

Precision Measuring 10623203

Introduces the importance of metrology in the manufacturing industry. Learners will investigate different measurement systems and procedures used to control measurement processes. Learning activities will include hands-on measuring activities, Gage R&R, and developing calibration procedures. In addition, learners will examine automated metrology and its application in the Smart Manufacturing environment.

Sanitation For Food Service Operations 10316100

Development of skills to follow sanitation and hygiene provisions in state codes. Focuses on the challenges to food safety, developing a food safety system, Hazard Analysis Critical Control Point, working in a safe environment and maintaining sanitary facilities and equipment.

Payroll Accounting 10101135

Introduces various payroll laws, payroll accounting systems, and procedures. Emphasizes applying payroll laws and regulations, computing wages, salaries, and payroll tax liabilities, preparing payroll reports and maintaining payroll records. Learners prepare, W-2s, W-3s, Form 941, and Form 940. Demonstrates achievement by completing a comprehensive payroll project.

Intermediate Accounting 10101115

Expands upon the accounting cycle and special topics, arranged in balance sheet order including cash, receivables, inventories and noncurrent assets such as acquisition, utilization and retirement. The learner will develop an awareness of international accounting standards. The learner will prepare adjusting entries, financial statements and disclosure notes.

Managerial Accounting 1 10101125

Prepares the learner to compare the cost accounting environment with other accounting environments, identify production costs, analyze production components of accounting reports, analyze production flows, classify production costs as direct, indirect and fixed, variable, or mixed, apply cost assignment methods, process production costs using job order costing and process costing, allocate departmental overhead.

Accounting Fundamentals 10101147

Examines the basic accounting principles and procedures for those individuals who will work with accounting information, accountants, and in a business related setting. The learner will identify the accounting cycles, prepaid expenses, accruals, merchandise inventory, uncollectible accounts, and depreciation. The course is not intended as an in-depth study of accounting.

Accounting 2 10101113

Expands on the accounting concepts presented in Accounting 1. Introduces the learner to fixed assets, intangible assets, current and payroll liabilities, partnerships, corporations, bonds, the statement of cash flows, and financial statement analysis.

Introduction To The Accounting Program 10101103

Encourages the learner to explore the various career paths within the accounting field. Introduces the skills necessary to be successful in the accounting program. Learners will develop tools to assist with readiness for learning concepts of accounting, success skills for employment readiness, and technological skills necessary for using various industry software.

Mentored Business Experience 10101106

Provides the learner with pre-professional and practical business experiences through mentorship and networking. Incorporates the learner with activities that include, but not limited to; accepting responsibility, decision making, community awareness, personalized learning experiences, and developing a professional network. Additional skills such as recognizing international business practices, engaging in collaborative cross functional work, attaining job search skills, determining the importance of success skills, and professional growth will be developed.

Individual Tax Accounting 10101121

Introduces the Federal and Wisconsin Income Tax laws by preparing tax returns and researching tax issues related to personal and business returns. Explores taxable and non-taxable income, filing status, dependent/exemptions deductions, adjustments to income, and various credits that can offset tax liability.

Accounting Information Systems 10101110

Introduces accounting systems, including procedures and methods to capture data and report financial information. Learners explore specific topics to include diagramming, internal controls and transaction work in computerized environments. This course provides learners hands-on experience with database software as well as provides an introduction to data analytics within the field.

10-key By Touch 10106144

Introduces proper techniques (proper finger usage and body position) and touch method using a numeric keypad. Learners will develop speed and accuracy to meet industry standards for data entry of 8,000+ ksph. Challenge test available.

Meeting, Travel & Event Planning 10106107

Introduces skills to effectively plan and manage meetings, event pre-planning activities, facilitate meetings and events, produce minutes of meetings, coordinate equipment and facility setup, complete travel arrangements and conduct follow-up activities.

Introduction To Business Technology Programs 10106189

Introduces the learner to techniques for success in the Business Technology Programs. Learners will examine proper communication etiquette, set and achieve SMART goals, learn engagement opportunities, and establish a program schedule. The course will also address program outcomes, professional development opportunities, and the creation of a portfolio to be developed throughout their program. Through focused activities and assessments, students will be equipped for both academic and career success.

Office Internship 10106202

Applies skills developed through business technology program courses and updates career documentation and completes a 45-hour supervised work experience in an office setting applying previously learned skills (business writing; customer service; office software; problem-solving; work organization; team work, and soft skills) related to an office environment.

Computer Keyboarding 10106178

Introduces keyboarding techniques (proper finger usage and body position) through hands-on touch typing. Learners are introduced to the QWERTY keyboard (alphabet, number and symbol keys).

Integrated Microsoft Applications 10106186

Prepare documents, worksheets, presentations, databases and publications that incorporate a variety of software applications encouraging creative, problem solving, composition and critical thinking.

Microsoft Word Applications 10106142

Develop intermediate and advanced Microsoft Word features with an emphasis in business writing and formatting techniques based on a business standard style guide. Design, create and modify a variety of business documents.

Integrated Medical Office 10106112

Provides experience working with integrated medical office software that covers practice management and Electronic Health Records (EHR). Learners will utilize a web-based system to practice common daily medical office tasks such as scheduling, insurance billing and setting up patient records.

Business Management Capstone 10102203

Integrate and apply knowledge from academic studies through a comprehensive evaluation of core curriculum areas such as finance and accounting, economics, marketing, management, and human resources. This course provides an opportunity for students to synthesize their learning across various disciplines, equipping them with the skills needed to analyze and address real-world business challenges.

Modern Office Technologies 10106100

Introduces the learner to modern office technology with hands-on experience using a variety of existing and emerging technologies. Learners troubleshoot minor problems and conduct preventive maintenance common to office equipment and research new office technology. Prerequisites include a working knowledge of computers and the current Windows operating system.

Office Portfolio 10106201

Evaluate career opportunities and compare to relative skills to prepare appropriate career documentation and a mock interview. Develop a career portfolio and recognize the process of the job search as well as accepting and leaving a position.

Records Management 1 10106200

Explores the comprehensive field of records and information management (RIM). Learners develop ARMA principles and practices incorporating the knowledge by applying these skills to a simulated record systems environment.

Business Management Career Preparation 10102206

Apply the skills required to succeed in the business job market. Learners will write business management-targeted resumes/cover letters, complete job applications, perform job searches, participate in mock interviews, self-market using social media, and network with business professionals. Additional topics include creating a targeted cover letter/resume and interview preparation.

Desktop Publishing 10106188

Explore foundational concepts of desktop publishing, analyze components of planning a document, apply design techniques, and explore safety, ethical and legal concepts of desktop publishing. Design and create professional-quality documents for personal and business use including flyers, newsletters, brochures, logos, calendars and other media.

Document Management 10106157

Improve proper use of punctuation, number usage, capitalization, grammar, word choice and spelling to communicate effective writing and proofreading in a business environment. Refine proofreading, business writing and formatting skills (both print and electronic mediums) in industry-specific business documents.

Foundations of Business Management 10102205

Introduces the learner to the various skills and tools necessary to be successful in the business management program. Learners will develop skills to assist with readiness for learning concepts in business, soft skills for employment readiness, and technological skills necessary for using various software.

Introduction To International Business 10102201

Introduces the learner to cultural, political, legal, and economic forces and basic concepts of trade, tariffs, exchange rates, capital markets.  Learners will develop the fundamentals for establishing international business enterprises, including trade and investment theory.  Learners examine effects of government intervention and aid and the role of social and economic aid organizations such as the UN, EU, IMF and World Bank.

Business Law 1 10102160

Develop an understanding of business organizations, contracts, and sales contracts by reviewing relevant court cases. Emphasizes the importance, meaning, and value of law in everyday lives. Special emphasis is placed on contemporary legal problems that challenge today's society.

Introduction To Business 10102124

Introduces learners to the evolution of business and entrepreneurship. Learners analyze global, ethical and legal environments of business, explore the human side of business and examine the functional approach to information technology, marketing, human resource management, operations management and finance.

Business Requirements And Analysis 1 10102325

Explores the application of business analysis foundational and key concepts. Learners will be able to demonstrate competence in the following business analysis knowledge areas: Business Analysis Planning and Monitoring, Elicitation and Collaboration, and Requirements Life Cycle Management.  Learners will complete tasks and apply approved business analyst techniques to demonstrate competence. Topics include: stakeholder engagement; business analysis governance; business analysis information management; business analysis performance improvements; prepare, conduct and confirm elicitation; communicate business analysis information; managing stakeholder collaboration; trace, maintain and prioritize requirements; and asses and approve requirements.

Keyboarding 2 10106129

Applies keyboarding techniques (proper finger usage and body position) through hands-on touch typing on a QWERTY keyboard (alphabet, number and symbol keys). Learners are expected to enter this course with a minimum of 27 wpm. Learners will develop an increased rate of touch-typing at a minimum of 40 words per minute (wpm) and 26 npm (numbers) by the end of the course.

Principles of Customer Service 10106171

Microsoft Outlook 10106118

Introduces the learner to managing and creating professional business email communication, contacts/groups, appointments, and meeting scheduling within Microsoft Outlook. Learners will further examine and manage the Microsoft Outlook environment for productivity.

Digital Literacy For Healthcare 10501107

Focuses on the use of technology in healthcare. Learners use common business software applications, including word processing, presentation, spreadsheet, and databases. Communication methods using technology are addressed. Learners gain experience with using the electronic health record (EHR). Healthcare EHR security issues, social media use, and digital healthcare resources are examined.

Talent Acquisition 10116102

Analyzes Talent Acquisition by exploring components of effective staffing, including employment brand, employment law, researching labor markets and understanding technology used in the recruitment process. Then, learners will work through the selection process starting with examining placement, selection predictors and the legality around selection tests, the use of background tests and medical examinations before finishing with the final job offer. Learners will have the opportunity to work through case studies to help build working knowledge and confidence in effective staffing and selection.

Employment Law 10116103

Examines the key employment laws and regulations that are important to an organization and to its employees. By the end this course, learners will be able to identify key U.S. laws in compensation, benefits, employee relations, employment opportunity, and job safety and health.

Human Resource Analytics 10116105

Examines HR analytics from forming a hypothesis through analyzing data, to communicating and evaluating findings. Learners will practice utilizing analytics to make data-informed decisions about organizational interventions.

Introduction to Human Resource Management 10116107

Introduces students to the field of human resource management and explores its role in supporting employees and business success. Students will engage with real-world HR scenarios, discover career paths, and gain foundational knowledge in HR functions. Designed to excite and inspire, this course provides a preview of what students will explore in depth throughout the Human Resource Management program.

Employee Relations 10116104

Examines the role HR plays in responding to employees’ need for safe, secure, rewarding workplace. Learners will evaluate risk management and worker protection strategies, identify employee rights and responsibilities and analyze labor relations through a series of situational and reflective assessments.

Human Resource Capstone 10116106

Provides students with the opportunity to synthesize and apply knowledge gained throughout the Human Resources program. Students develop an integrated HR strategy and demonstrate competency across workforce planning, talent development, total rewards, employment law, and employee relations. Through a final project and reflective work, students evaluate the effectiveness of HR strategies and prepare for transition into the workforce.

Social Media Analytics And Seo 10104204

Explores the financial impacts, consumer behaviors and trends as a result of digital marketing efforts in order to increase profits and make informed, strategic business decisions. The learner will explore the most effective strategies for evaluating captured data that determines consumer insights. The learner defines and answer the key questions that influence online corporate campaigns, their impact on return on investment and other business decisions. The learner examines social media and digital marketing analytics tools and discovers how to monitor feeds to find out what consumers or influencers are saying about your brand. The course analyzes todays most popular and industry used technologies. 

Social Media Campaigns 1 10104125

Explores the history and development of social media sites, along with emerging social media trends.  The learner sets up and measures the elements of a social media campaign.  The learner explores best practices for content creation, building a shoppable site, advertising, consumer engagement, and increased follower trust throughout a variety of relevant social media sites for business.

Social Media Campaigns 2 10104202

Develops content to maximize the social media impact by learning how to consistently post content that attracts a growing following of consumers. The learner defines a targeted audience, incorporates tactics to engage an existing audience, develops a strategy to increase followers and creates a social media marketing plan.

Marketing Presentations 10104184

Explores listening and speaking skills to enhance and improve business communication.  Learners create and deliver a business meeting with complete agenda and meeting notes.  The learner prepares outlines to deliver short presentations about best speaking tips, a product demonstration, and a final marketing presentation that incorporates presentation aids and technologies.

Retailing And Merchandising Principles 10104208

Explores the retail environment and the increased demand for skills and education in employees. To succeed in retailing, current and future retailers must be able to adapt to a constantly changing environment. Consumers are expecting full service and the consumer "experience" -not mere product purchase transactions. In this course, we will explore the foundation and basic functions of retailing to assist you in becoming a more knowledgeable and effective member of a retail operation. This course provides the opportunity for you to develop the skills, processes and practical experiences to manage, plan, buy, price and merchandise products within a retail business.

Customer Relationship Management (CRM) 10104207

Explores Customer Relationship Management (CRM) as a strategic business practice that recognizes customers as the core of the business.  The learner examines the benefits of a CRM strategy in B2B and B2C settings and develops a strategic CRM business plan.

Mobile Marketing 10104203

Explore the pros and cons of the iPhone, Android, iPad, Kindle, Nook and other mobile devices, platforms and apps and learn the best practices for marketing each to consumers. The learner will review mobile analytics and market considerations for developing an app. The course presents strategies to effectively integrate mobile advertising, promotional strategies for driving traffic and sales based on business goals. The learner will understand how marketing an app and creating an ad fits into a mobile marketing campaign and ways to analyze results for optimal ROI.

Principles Of Sales 10104154

Examines a blend of fundamentals and new practices to prepare the salesperson to build quality partnerships by creating customer value. The learner explores how todays salespeople need to live by a new set of selling principles and how they can incorporate relationship selling strategies into their sales presentations. The learner examines how to build partnerships with customers and add value to their businesses.

Personal Branding & Portfolio 10104151

Explores career opportunities through research and job shadowing in a marketing related job.  The learner develops answers to interview questions, a resume and cover letter, and a mock interview experience. The learner completes their marketing portfolio.

Market Research 10104175

Examines the strategic market research process and the steps necessary to complete a research plan.  The learner creates a complete marketing research project from start to finish, along with reporting the final results.  The learner will explore: market needs, researching secondary data, primary data collection and data analysis.

Marketing Services And Customer Experience 10104129

Explores best practices to strengthen relationships with customers, understand the importance of managing customer expectations, the financial impact of customer service on corporate performance, and how to satisfy the customer's needs and wants through interaction with the customer. The learner maps the customer journey and builds a customer service strategic plan for a business.

Integrated Marketing Communications 10104128

Explores the latest marketing communication practices, known as integrated marketing communications(IMC), including an overview of major media such as broadcast, print, direct, digital, public relations, and promotions. The learner will create an IMC project using the latest IMC concepts.

Introduction To Marketing Program 10104150

Explores the basic foundations of marketing, including the 4Ps of marketing, along with traditional and digital marketing tactics. The learner is introduced to and creates the marketing or digital marketing program exit assessment portfolio. The learner explores a historical timeline of marketing, is introduced to global marketing ethics, and examines contemporary marketing and digital marketing careers.

Interpreting Engineering Drawings 10623200

Explores the foundational skills needed to read and interpret industrial prints. Beginning with the basics, the learner progresses in a logical order through orthographic, pictorial, assembly, section and auxiliary views of products. In addition, you will learn how to interpret part dimensions and tolerances. Emphasis is also placed on title blocks, change blocks and shop notes and symbols. The symbols of geometric dimensioning and tolerancing are introduced.

Introduction To Graphics Software And Design 10204121

Introduces the concepts and techniques involved in typography and design. Learners explore the principles of design to create layouts that are organized, attract the intended audience and work in producing the intended results. The learners will do this while also learning about various graphic design software programs.

Photoshop/Image Manipulation 10204126

Explores Adobe Photoshop as a tool to create, adjust and manipulate images for print and web. Special attention is given to image manipulation techniques, color/tonal correction, resolution and output issues. Familiarity with Macintosh operating system suggested.

Graphics For Web Design 10204116

Introduces learners to basic web page design for graphics professionals. Learners will be introduced to the fundamentals of the web and web page design. Learners will utilize software to create website projects that are organized, attract the intended audience and work in producing the intended results.