Course Details

Course Number

10104171

Credits

3.00

Subject

Marketing Business-to-Business

Description

Study of marketing decision-making procedures and practices. Uses case studies, field interviews, current readings and a marketing decision-making simulation.

Prerequisite: 10-104-172 MARKETING PRINCIPLES.

Availability & Registration

We offer the following class sections for this course. View more class specific details and registration information by selecting a class number.

Class Number Start/End Date Format Campus Meeting Information Pricing
20512 - Lecture Virtual College
-
-
ONLINE INSTRUCTION
GAJEWSKI,AMY
$472.65

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