Explores the latest marketing communication practices, known as integrated marketing communications(IMC), including an overview of major media such as broadcast, print, direct, digital, public relations, and promotions. The learner will create an IMC project using the latest IMC concepts.
We offer the following class sections for this course (10-104-128). View more class specific details and registration information by selecting a class number.
Section | Status | Start/End Date | Register By | Instruction Mode | Campus | Meeting Information | Cost |
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#01VC Fall | Open |
Aug 25 –
Dec 15
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Aug 30 | Online Flexible Due Dates | Online |
Aug 25 – Dec 15
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Online
Amy Gajewski
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View Rates |