Program Description

The Digital Marketing Basics Certificate prepares the learner with a foundation to an introduction to marketing and social media marketing basics. The learner will become familiar with basic terminology and concepts in marketing and digital marketing, and practice hands-on skills in customer service, social media marketing, and email marketing.

Found in These Career Fields:

Approximate Program Cost

Tuition & Fees: $1,768
Books & Supplies: $116

Financial Aid

Not Available
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Graduates will be able to…

  • Explore the foundations of basic marketing functions
  • Demonstrate contemporary customer service best practices
  • Create a new product from ideation to distribution
  • Create a social media marketing plan


Some of the potential careers graduates can pursue are:

  • Social Media Marketing Assistant
  • Marketing Assistant
  • Office Manager
  • Customer Service Representative


The Digital Marketing Basics Certificate is a 11 Credit program. The following is a typical semester breakdown of the courses within the program.

Marketing Principles 3.00
Content Marketing 3.00
Social Media Campaigns 1 3.00
Marketing Services And Customer Experience 2.00

Credit for Prior Learning Available

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Pathways are a series of connected programs that enable you to advance over time to better jobs and higher levels of education and training. By earning one degree, you could also be completing several courses of a related program in a pathway, bringing you one step closer to an advanced degree.

Completing the Digital Marketing Basics Certificate Earns You:

Admissions Process

Our application process takes just a few minutes to complete, but we want to make sure you have the things you’ll need on hand to complete the application. We’re here to help if you have any questions while submitting your application.

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The application can be submitted online and takes just a few minutes to complete. There is no fee to apply.

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What’s Next?

We’ll review your application and let you know if we need anything else. If you’re all set, your acceptance letter will be emailed to you.