Course Details

Course Number

10104172

Credits

3.00

Description

Introduces an understanding of basic marketing fundamentals. The learner will explore consumer demographics, lifestyles and decision making; evaluate product distribution; promotions and price planning. The learner will create a Strategic Marketing Plan combining the components listed and develop a presentation.

Availability

Class # Start Date End Date Mode Location
20504 Lecture Spencer
20513 Lecture Virtual College
24060 Lecture Virtual College
20500 Lecture Wausau
20501 Lecture Antigo
20502 Lecture Medford
20503 Lecture Phillips
23664 Lecture Wittenberg